How We Started..

Meena Elements is parented by Meena Cosmetic Products Pvt Ltd which was established in 1965 as a cosmetic products manufacturing company at Girgaon. The inception of our business which was founded by Shri Moreshwar Potdar and Smt Mangala Potdar was incited by an idea to earn additional income. Our beginning entails the production of household products such as Kumkum Gandh, Vaseline, Hair Oil, and Face Powder. With no merchandising at the initial level, the products were marketed solely through the door to door sale. Even then it paved the way to success merely owing to its high quality. Since then, providing Quality Products and the Best Services are the central priorities of Meena Cosmetic Products Pvt Ltd.

Subsequent to the initial success, the company ventured into the production of ‘Meena Khaki’, a compact face powder. Due to its impeccable quality, makeup artists in drama theatres around Girgaon, Mumbai used Meena Khaki on a regular basis. Later, it went on to accomplish itself as a ‘Basic Make-up Powder’ due to its growing fame.

Due to the products’ soaring popularity, Mr. Prashant Potdar took charge of the company. The gradual growth in demand, especially for the product ‘Meena Khaki’, resulted in the company relocating its operations to Panvel in 2005 where the company is set up as a 4 storey manufacturing unit spread over a total of 10000 sq.ft area with state of art manufacturing facilities for the production of its quality products.